Tuesday, September 30, 2008

Pro Bono Brew Review

I had a disturbing experience this over the weekend.  I shared this with Jim while training tonight.  After I got home, showered and sat down with a quality brew I felt that it out be an important public service to share my opinion on the matter.

We went to the the in laws in Wildwood this weekend.  (I will post a great route map for those who make it to St. Louis with their road bike in the future.)  After the ride, at lunch, my father in broke out a "gift" some one have recently given him.  He was appalled at this "gift" and insisted that I try some. I demurred.  He insisted.  I resisted, I knew this was a bad idea.  The little lady stepped in and accepted one.  The "gift" in question? 

 A six pack of Bud Light Lime.

As both of my readers know, I enjoy a good beer.  I'm not a wine guy or a single malt scotch whiskey guy, just a beer guy.  Nothing wrong with liking wine or scotch, its just not for me.  I'm generally a big experimenter with various beers from around the country and the world.

As an experiment, I took a swig.  How bad?  Worse than I imagined.  Sickeningly sweet with a beer aftertaste.  Super

A beer with a shot of lime? 

 Why?  

Who is the market for this thing?  High school girls?  People who can't manage to get a lime in a Corona?  I suspect the next rowdy, underdressed (not in a good way), sunburned, drunk chick you see acting like an idiot at a concert or pub crawl will have a Bud Light Lime in her hand.

Beer and sweets just don't mix.  Period.

 Look at what goes with beer:  brats, pretzels, pizza, steak just to name a few.

What's not on the list: Fruit.  

The orange slice in a wheat beer?   How did this become standard operating procedure?

The lime in a Corona?  It was to cover the taste.  For years the reason people liked it was because they were on vacation when they were drinking it.  As Jim corrected pointed out, its now brewed in Chicago for the U.S. market, so the taste improved.

Adding a shot of "100% natural lime flavor".  

Whatever that is.  Will it stave off scurvy?

My father in law is a Bud man and a Bud fan.  He's a shareholder and a big supporter.  Even he was at a loss to explain this product.

Maybe one of the few good thing about summer ending is that hopefully this will all go away.  Save your money. 

1 comment:

Gunga said...

Damn you were so fired up you forgot some words. That is what you get for using fruit for a computer.